The Mangrove Collective is a consultancy dedicated to humanitarian efforts and development, with a specific focus on the Asia Pacific region.

The Mangrove Collective were looking for a fresh brand identity that was simple, sleek, and inspired by nature.

01. Brand Identity
The Mangrove Collective logo and branding draws inspiration from the Asia-Pacific Mangrove tree, known for protecting and nurturing its surrounding ecosystem. The geometric abstract logo speaks to notions of nature, simplicity and balance. The colours are derived from the ocean, flora, minerals and metals.

02. Topographical maps as patterns
Topographical are utilised throughout the branding to visually express place, progress, and global connection—making them a thoughtful, values-aligned brand element for a humanitarian global development agency. Topographical maps are rooted in real landscapes, signalling respect for local context rather than a one-size-fits-all approach.